About Us
The Brand:
Sara West by Angel Forever is your partner in elegance.
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Founded with a passion for style and a commitment to quality, we are proud to be the exclusive U.S. distributor for Angel Forever, a renowned fashion house headquartered in London, UK; having served the UK and European prom, pageant and special occasions retail community for 16 years. This partnership means we aren't just fashion forward and on trend but we bring an international standard of style and elegance to our collections. With sizing UK reigns supreme; known for it's accuracy and consistency making our
dresses perfect fit for your clients every time.
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Our breathtaking dresses combine classic romance with modern chic, using only the finest lace, satin, shimmer, sequin, and soft tulle fabrics. Our unwavering commitment to quality, craftsmanship, and individuality sets us apart.
Founder:
Zoe Christou Welsh, based in Georgia, USA, brings a rich fashion background to Sara West by Angel Forever. With roots in the heart of fashion, London, England, her family's fashion business legacy inspired her to become a fashion designer. Later, her journey led her to the world of fashion photography,, (See her work at www.zoechristouwelsh.com) internationally where she captured style's essence through her lens. Today, Zoe's extensive experience drives Sara West's commitment to elegance, quality and timeless beauty.
Mission:
At Sara West, our vision is a vibrant tapestry woven with innovation, quality, and elegance. We aspire to become a recognized name in the world of fashion, with a focus on expanding our presence from Europe to the entire United States.
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Our aim is to empower boutique owners with unparalleled value. We aspire to provide exquisite fashion at competitive prices, eliminating minimum order requirements. We believe in access to quality without compromise. We also offer the convenience of free shipping on orders of 14 or more dresses, ensuring boutiques can access our collections with ease.
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Our commitment extends to diverse styles, exclusive designs, and the assurance of a unique and enticing selection. We aim to exceed expectations with exceptional customer service, making each boutique owner's journey seamless and rewarding.
Your Success is Our Inspiration:
At Sara West, we're not just creating fashion; we're creating opportunities for boutique and retailers for success in the world of fashion. We recognize that your boutique isn't just a store; it's a canvas where dreams come to life. As you explore our collections, we hope you find dresses that captivate your eye and resonate with your unique clientele.